Date Analysis Of Consumers’ Purchase Intention Based On The Safety Of Food Plastic Packaging Materialst

With the rapid development of food technology and packaging industry, frequent contact safety issues. This paper uses questionnaire survey method to obtain related data methods such as multivariate ordered Logistic model explore relationship between material customers' purchasing intention. It is found that consumers are short knowledge about packaging. Education level, knowledge, perceived risk have a negative impact on consumers' intention plastic materials food. And there positive correlation health status buying with materials. We should strengthen promotion food, control improve management